Covert surveillance is sometimes the only way to watch your assets carefully. People are very sneaky when they know where the cameras are and tend to get around them somehow. Let me give you a few examples.

Take the cash register, it’s filled with your assets in the form of cash and other people are handling it everyday. You’ve put in the typical overhead dome camera, color or black and white to watch your register. Many employees are able to cover up and avoid detection form the overhead camera.

In this case you need a security camera surveillance system at the counter or to the side of the register that’s covert. A mini camera that looks like and is a clock radio may be the answer.

Other covert camera systems come in the form of a wall clock, flash light, pen, a button or even sunglasses. Of course these are not ideal cameras for the cash register but come in handy for other covert operations. The nanny or babysitter is not going to suspect a flashlight or a pair of sunglasses as a camera. Video and sound can be recorded with many of these systems or they can be used just as a real time monitoring device.

Some systems can hold hours of recordings in a CCTV DVR format that you can quickly look at in minute’s right from your computer. With the digital DVR format you are able to freeze frames with no distortion for perfect viewing. Cash amounts can be seen clearly and the recording can be used in a court of law to assure convictions. 

Keep a Covert Camera System in mind when setting up your new business or remodeling. Visit the Brickhouse Resource Center and explore your options.

Sure, you can use Pay Per Click (PPC). It even may be the best way to go, once in a while..

And rightfully so. That’s wise in many cases. Most people know that what they see in the PPC ads are just that. Advertising! Ads that someone is paying for. Someone is paying someone else to have you click on their ad.

Most people know that the organic rankings are what really count. These are the REAL results. Nobody pays for these (or so they think!)

The organic rankings are those that occupy the majority of the left hand portion of the Search Engine Results Pages (SERPs).

Google, for example, has Sponsored Links above the organic results. Google also has Sponsored Links, vertically, on the right hand site of the page.

The “Organic Results”, most say the real results, are on the left, below the PPC listings.

How can your site get top organic rankings?

1) On page optimization. Make sure that your page has everything that the engine (in this case, Google) wants. It could be Yahoo, MSN, AOL, whatever. Read, study, hire a professional (such as my guaranteed search engine positioning company, GSEP.COM).

2) Linking. Develop a program to increase the number of links coming into your site.

3) Internal links. You should have links, with the appropriate keywords, pointing to the home page or to a page specifically designed to rank highly for a particular term.

4) Use blogs. Get posts out here in the Blogosphere.

Do these things, and more, and you’re well on the way to top SEO rankings.

Search Engine Marketing is the art of establishing a site or network of websites in a very outstanding position in search engines results for the needs of enticing the stream of folk actively looking for information, service and goods. Generally speaking, the better your position, the more interested, highly incentivized “traffic” you get. More traffic means more business. More business is our bottom line.

Organic Search Engine Marketing differs from common pay per click ( PPC ) or Cost Per Click ( CPC ) strategies by targeting improving standings inside natural search results. Industry research shows that 70% of search website users prefer to click on natural listings, eschewing paid placements and announcement listings. Organic search promoting produces results that are prolific, tough and outstanding.

Search engine optimization is the practice of strategically planning your website so that the topics and terms you are invested in can be easily identified by search site robots ( frequently known as “spiders” due to the nature they scurry through your site’s content and linking structure ). Thru the employment of tags, keywords, page titles, content, links and so on, a well optimized site dramatically increases the likelihood of being found thru the search engines on its most applicable terms. Your websites visibility is critical to your web business, and what business can make a case for the loss of money that comes from poor optimization? Simply put , we are going to lay a rock-solid foundation for building a powerful online presence.

Successful companies know search engine selling is one of the strongest tools available to extend reputation, sales, and brand visibility. Every day there are hundreds, if not thousands, of folk actively seeking your products and services – Are they finding you first?